WEB TECH TALKS: Compare The Best Digital Marketing Agencies

Want to jump straight to the answer? The best digital marketing agency for businesses with over 2 million in revenue is Ignite Visibility or 97th Floor. Smaller businesses should compare the other companies on our list below.

Every business needs to leverage digital marketing to stay competitive in the modern era. But sometimes you need extra guidance really dial in your digital marketing strategy.

Whether you need help with a new campaign or want general consulting, a digital marketing agency provides you with the marketing assistance you need to reach your goals.

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The 10 Best Digital Marketing Agencies of 2022

Ignite Visibility — Best overall digital marketing agency for mid- to enterprise-level businesses
97th Floor — Best for enterprise B2B brands with bigger budgets
Rise Interactive — Best for attracting ecommerce customers
WebFX — Best for dominating local SEO
DigitalMarketing.com — Best for nailing your campaign the first time
WebiMax — Best if you also need online reputation management
Mad Fish Digital — Best for socially-conscious brands and nonprofits
Split Reef — Best for climbing to the top in the App Store
Max Audience — Best for creating an automated B2B marketing system
Location3 — Best for brick-and-mortar franchises

How to choose the best digital marketing agency. Quicksprout.com's methodology for reviewing digital marketing agencies.

These are the most well-respected and trusted agencies on the market today. Check out the in-depth reviews for each agency below.

I cover their service offerings, their specializations, the budgets they work with, and the business types that will benefit most from their services.

Best Digital Marketing Agencies Reviews

Ignite Visibility — Best overall digital marketing agency for mid- to enterprise-level businesses

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Great for SMBs
Customized quarterly marketing plans
Multichannel strategy
Industry experts for each service

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Ignite Visibility is a San Diego-based digital marketing agency with expert services in SEO, paid media, email marketing, and more.

They have helped companies capture leads, increase conversions, and draw more visibility to their brands via paid media and SEO campaigns.

Ignite also stands out for its offerings for businesses to deal with the global pandemic crisis. When lockdowns began, they rolled out a variety of COVID-19 marketing response plans for companies to effectively navigate the changing landscape.

In fact, they won the Best B2B Search Marketing Initiative by Search Engine Land in 2020—a year that saw many marketing agencies having to pivot to crisis communication and deal with global industry disruption.

Ignite Visibility focuses on forecasting, timelines, competitive analysis, and project plans for all services, which include:

SEO
PPC management
Conversion rate optimization (CRO)
Social media marketing
Email marketing
Public relations
Website design
Website development
Reputation management
International SEO
Franchise marketing
Amazon media management

The firm employs approximately 100 industry experts to lead each of its service lines. Each one can offer you a multichannel approach to your marketing campaigns.

Another reason to like Ignite Visibility is that they offer quarterly business plans which show the work that has been done, the results, and the plan moving forward. Quarterly business plans also include unique industry research done by Ignite Visibility and their partners—such as Google, Yelp, Facebook, and Microsoft.

Learn more about getting started with Ignite Visibility here .

97th Floor — Best for Enterprise B2B Brands with Bigger Budgets

Experience with enterprise
Real-time data
Focus on SEO, paid media, creative, & automation
Big budget friendly

97th Floor is a full-service digital marketing agency that stands out for its impressive client roster, which includes Salesforce, Dell, Oatly, and even the NBA’s Utah Jazz. They’re no stranger to larger, enterprise-tier organizations.

Where they stand out though is in their patent-pending Palomar software suite. This is a set of tools that will analyze relevant marketing data in real-time to help you develop a marketing strategy that’s optimized for your brand.

Included in this suite are:

Customer Search Intent. This is their keyword research tool that allows your team to see the ROI of relevant target keywords.
Semantic Analysis. This tool analyzes the word choices for a large volume of web pages related to your brand’s topics — and furnishes you with valuable context and data about what topics and words people focus on so you can use them for your marketing.
SERP Intelligence. Palomar crawls through competitors’ digital content and analyzes it for the best topics your team should focus on and target for keywords.

97th Floor offers digital marketing services across four main categories—SEO, paid media, creative, and automation. Top services in those categories include:

Link building
Keyword research
Technical SEO
Retargeting
Social media ads
Audience testing
Copywriting
Graphic design
Content marketing
Email marketing
Lead nurturing
Analytics

Overall, 97th Floor aims to reach current and prospective clients across every potential digital channel to maximize consumer interaction with your brand.

After your initial consultation, 97th Floor will give you a customized game plan for your strategy. You’ll be provided with a dedicated marketing team based on factors like work experience, industry knowledge, area of expertise, and even common interests.

But with that said, it’s a better option for larger businesses with substantial marketing budgets. Consider hiring 97th Floor if you have a monthly marketing budget of $10k-$25k. They even have plans for companies with marketing budgets of $100k+ per month.

Rise Interactive — Best for Attracting Ecommerce Customers

Excellent ecommerce offerings
Amazon & Walmart advertising services
Cross-channel integrations
No monthly budget requirements

Rise Interactive is a full-service digital marketing agency that has offices based throughout the United States and in Mexico City and Buenos Aires.

Where they stand out is their offerings when it comes to online marketplace listings and advertisements.

For example, their Amazon advertising services help you capture more customers on Amazon through on-page ads and cross-channel integrations. They will also work with you to optimize your advertising game on other online marketplaces such as the Walmart Media Group.

The marketplace listing services are perfect for ecommerce businesses that sell products on multiple platforms. As such, I highly recommend them to ecommerce websites looking to make a bigger splash online.

Here’s a more comprehensive list of Rise’s offerings:

Paid search
SEO
Amazon marketing
Programmatic advertising
Affiliate marketing
Social media marketing
Email marketing
Marketplace listing
Web design
Content marketing
Customer experience analytics

This agency developed a proprietary multi-channel strategy called “Interactive Investment Management.” The idea behind this approach is to fluidly optimize media content to whichever tactics or channels drive the highest ROI.

Rise is a top choice to consider for businesses that prefer an analytically-driven approach to digital marketing.

You’ll also benefit from a suite of tools to provide you with real-time performance metrics, analysis, and optimization for your campaigns and strategy as a whole.

Unlike some of the other options on our list, Rise does not have specific monthly budget requirements to be considered as a client. They work with companies of all different shapes and sizes.

WebFX — Best for Dominating Local SEO

Great for local Google ranking
Over 255,000 page-one rankings
20+ years of experience
Free quotes

WebFX is an award-winning digital marketing agency with over 20 years of experience.

While they offer many of the typical services you expect from a full-service agency, WebFX is best known for its SEO services. In fact, they’ve driven clients to have over 255,000 items ranked on page one of Google.

Where they really stand out is in their local SEO service. They’ll give you a dedicated local SEO expert, on-page local SEO services like product keyword research, citation management across in-network citations, review management, and custom reporting.

Overall, they’re a great choice whether you already have a local SEO campaign, just getting started, or you just want someone to take care of the nuts and bolts for you.

In addition to SEO services, WebFX also provides:

PPC services
Social media marketing services
Web design services
Content marketing services
Conversion rate optimization (CRO)
Amazon optimization
Lead generation services

They work with businesses across a wide range of industries, including education, food and beverage, finance, automotive, industrial, legal, home and repair, insurance, medical, professional services, nonprofits, real estate, retail, tech, tourism, and more.

WebFX can accommodate budgets of all different sizes. Whether you’re looking to spend $300 per month or $10,000+ per month, this will be a top digital marketing agency for you to consider.

DigitalMarketing.com — Best for Nailing Your Campaign the First Time

Beta test your campaigns
Full-service agency
Clients include Ferrari & CBS

DigitalMarketing.com offers all things related to—you guessed it—digital marketing.

This full-service digital marketing firm has worked with some of the fastest growing and most well-established brands in the world. Some of their top clients include Ferrari, AT&T, Fox, CBS, Coca-Cola, Warner Brothers, Boeing, and Bank of America.

Their most standout offering, though, is a tool used to beta test your marketing campaign. In fact, they have their own technology called “Capture it All” which uses data to simulate beta tests. That helps you plan the best possible course of action for your marketing campaigns.

That can help you anticipate how your marketing campaign will ultimately perform. However, it should be taken with a grain of salt, as there are many outside factors that can ultimately determine the course of your campaign.

However, this is a pretty incredible feature and one I haven’t seen other digital marketing agencies offer. It can help you ensure you launch the best marketing campaign for your brand on the first try—rather than investing a ton of money only for it to flop.

They also offer a great PR management service that’s great for brands who need to put their best foot forward after a dent in their reputation. A more comprehensive list of their offerings includes:

SEO
Content marketing
PPC management
Social media advertising
Public relations
Reputation management

Like most marketing firms, DigitalMarketing.com does not have prices listed on its website. They don’t require you to disclose your budget to receive a quote. Contact them today to schedule a free consultation.

WebiMax — Best If You Also Need Reputation Management

Great for reputation management
Full-service agency
Smaller teams for personalized service
Services as low as $400/month

WebiMax is best known for its reputation management services. In fact, this agency made our list of the best online reputation management companies on the market today.

While they offer much more beyond that—such as PPC, social media, and SEO marketing—I highly recommend them if your brand is looking for a reputation refresh.

This can happen to businesses that recently received negative press or for businesses that would like to change their image entirely and rebrand.

But WebiMax does so much more than just improve online reputations. As a full-service digital marketing agency, they also specialize in:

SEO
PPC marketing
Local marketing
Online reviews
Social media marketing
Lead generation
Web design
Online PR

As a WebiMax client, you’ll have access to an online portal where you can manage all of the details associated with your account. The reporting dashboard gives you real-time results for marketing campaigns, including keywords, traffic, analytics, and other live stats.

WebiMax has over 50 marketers on its team, but it’s still on the small side compared to some of the other organizations on this list. This is an ideal solution for those of you who prefer working with smaller teams.

Pricing for WebiMax services starts as low as $400 per month—which is definitely on the lower end when it comes to marketing agencies, plus you get a free consultation.

Mad Fish Digital — Best for Socially-Conscious Brands and Nonprofits

Smaller firm for a more personal touch
Great for nonprofits
Excels with healthcare & higher education
Eco-conscious philosophy

Mad Fish Digital is a digital marketing firm that chooses to work with businesses that have a positive impact on their communities and the environment.

Top Mad Fish Digital services include:

Content strategy
Email marketing
Social media marketing
Data-driven design
Visual storytelling
Branded video campaigns
PPC
Lead generation and CRO
Brand awareness
SEO
Keyword mapping and on-site optimization
Technical SEO

As you can see, Mad Fish Digital covers all aspects of digital marketing. They specialize in certain industries, such as healthcare, higher education, sustainability and environment, SaaS, B2B, banking, hospitality, event planning, and more.

Mad Fish Digital is innovative, genuine, and fully accountable for your campaigns. They’ll keep you informed through each step of the process.

If you have a nonprofit, environmentally friendly, or sustainable organization, Mad Fish Digital will be a top agency for you to consider working with.

Split Reef — Best for Climbing to the Top in the App Store

SEO & CRO services
Social media marketing
Reputation management
Offices in Ohio & Florida

Split Reef is a digital marketing agency with offices in Ohio and Florida. They provide a wide range of digital marketing services, including other offerings like custom web applications, iOS and Android app development, progressive web apps, and more.

If you’re also in the market for custom design and development, you can use Split Reef as an all-in-one solution.

For example, let’s say you want to create an app designed for wearable devices, like a smartwatch. Split Reef can help you design the app, develop it, and then handle your digital marketing as well.

Split Reef also specializes in responsive web designs and website speed optimization. Their overall list of offerings is a bit smaller than the other services:

SEO
CRO
Social media marketing
Reputation management

Another unique niche carved out by this agency is the legal industry. Split Reef has extensive experience with digital marketing for law firms. They have a team of legal content writers, and other tools that are specifically designed to boost traffic and conversions for legal websites.

While the two are definitely unrelated, Split Reef is a top choice for both mobile app marketing and law firm marketing.

No matter what type of budget or project you have in mind, Split Reef can work with your budget. Services start in the $1,000-$5,000 range and go all the way up to over $50,000.

Max Audience — Best for Creating An Automated B2B Marketing System

Great CRM tool
PPC, SEO, & content marketing
Prioritizes your campaign ROI
Customer messaging solution

Max Audience has offices on both coasts of the United States, with three locations in California and another in New York.

While they offer a variety of marketing solutions—including content, PPC, and SEO marketing—they also offer a great marketing automation solution. This allows you to automate repetitive tasks so your system captures leads and customer data without you needing to constantly check in on it.

They’ll work with you to set up a lead generation, lead nurturing, and segmentation system.

They’ll even pair it with a CRM to really boost your ROI. This will help inform you and keep you connected with your customers no matter where they are in your funnel.

Their CRM also gives you analytics to help translate data about your clients into insights that can help enrich their experience and turn them into customers.

Overall, they leverage automation to maximize ROI in marketing campaigns. They follow the lead of Fortune 500 companies and B2B organizations by applying cost-effective and fail-proof automated campaigns to great success.

A full list of their offerings can be found below:

SEO
SEM
Email marketing
CRM marketing
Social media marketing
Marketing automation
Brand management

Max Audience has worked with small organizations and large companies throughout the world. They prioritize ROI with all digital marketing campaigns.

In addition to digital marketing services, Max Audience also provides web design services and messaging solutions for its clients. The messaging solutions will help you reach your customers across various digital touchpoints.

Prices for the Max Audience digital marketing services are unavailable online. You’ll need to speak to their sales team for a custom quote.

Location3 — Best for Brick-and-Mortar Franchises

20+ years of experience
A pioneer in digital marketing
Serves global & local businesses
Specialized marketing for franchise brands

Location3 is a full-service digital marketing firm that specializes in marketing services for franchise brands. They work with national franchise chains like Honey Baked Ham, Advantage Rent a Car, and Edible Arrangements.

As such, they’re especially great if you have a brick-and-mortar presence.

They have a property platform called “LOCALACT” that is designed for franchise systems and companies with a significant brick-and-mortar footprint. These custom online dashboards allow Location3’s clients to scale and power their digital marketing campaigns in real-time on a national and local level.

A more comprehensive look at their offerings includes:

Local listings management
Paid search
Paid media
SEO
Content creation
Local SEO
Web analytics
Franchise development

If you own a franchise and need assistance marketing your locations online, Location3 will be the best option for you.

How to Find the Best Digital Marketing Agency For You

With so many options out there, finding the best digital marketing agency for your business can be a challenge. To find a firm that will deliver the best results for your company’s needs, there are certain factors you should take into consideration.

This is the methodology that we use and recommend here at Quick Sprout to evaluate the best digital marketing firms. It isn’t a one-size-fits-all approach, though. Some factors will be more important than others, depending on your business needs.

Outcomes and Outputs

Be wary of services that promise to simply give you “more customers.” Not only is that incredibly vague, but it should already be an obvious goal of every single digital marketing service.

Instead, focus on services that offer specific services like increasing traffic or getting qualified leads.

Beware of any marketing agency that promises you the moon. Any goals you and the agency set should be realistic and attainable while still being ambitious.

Claims promising a 200% engagement increase or a #1 ranking on Google should be treated with suspicion. This is not to say that those goals won’t happen or the business hasn’t helped other brands achieve such success. It’s just a red flag if they overpromise a specific outcome and underdeliver.

Industry and Niche Experience

I recommend digital marketing agencies that have experience working with your type of business. They’ll be able to tailor their specific services to your business and target audience.

Startups can benefit from agencies like WebiMax. Ignite Visibility and Location3 are better suited for franchises and Fortune 500s. If you run a non-profit organization, consider using a digital marketing service like Mad Fish Digital.

Looking at an agency’s client list will give you a good idea of the types of businesses and industries where they’ve delivered proven results.

Team Scope and Capacity

Digital marketing agencies come in diverse shapes and sizes—ranging from agencies with less than a dozen employees to those with several hundred people working on digital marketing efforts.

If you want a bit more focus on you and your brand, a smaller agency will typically be able to provide that. If the agency only has a dozen people and you’re one of their hand-picked clients, the entire staff will be aware of your brand and its marketing efforts.

Conversely, smaller agencies may not offer all of the services you’re looking for. So you should stick with larger firms if you want a wide range of digital marketing solutions under one roof.

The best agencies also provide you with a dedicated point of contact or account manager that’s readily accessible when you have questions or concerns.

Marketing Channel Focus and Methods

While there is definitely some overlap from company to company, some marketing agencies specialize in one area over another.

For example, Ignite Visibility might specialize in technical SEO and link building, whereas WebFX puts more focus on local search listings or marketplace optimization.

Beyond basic digital marketing services, some agencies offer specialty solutions for things like web design, online reputation management, app development, and other needs in the digital space.

For example, Spit Reef stands out from the pack for its custom web application, iOS, and Android app development. DigitalMarketing.com is also excellent because they offer a powerful, technology-driven approach. Rise Interactive is great for ecommerce businesses because they help market your brand on different online marketplaces and listings.

The Top Digital Marketing Agencies in Summary

Ignite Visibility is the best digital marketing agency for most businesses. They deliver excellent SEO services, paid media, email marketing, and everything else you need to take your marketing strategy to the next level.

Of course, all of the choices on this list are full-service digital marketing firms. They each have unique standout features and services that appeal to different business types and marketing objectives. The one that’s right for you is the one that meets your unique needs.