Want to jump straight to the answer? The best SEO service for most people is Neil Patel Digital, thanks to its great range of features, in-depth analytics, and intuitive SEO research tools. Get a free consultation and custom quote today.
Once upon a time, using the right keywords was enough to appear on the first page of Google. Now, you need a well-researched SEO strategy that includes link building, analytics, and alt-text. This is challenging for anyone without experience, or without the right resources.
Using an SEO service will give you access to the best research, the best tools, and the most up-to-date strategies to boost your traffic and rank higher in search engines.
The Top 6 Best SEO Services
- Neil Patel Digital — Best Overall
- Semrush — Best For Big Teams
- Victorious — Best For New Businesses
- Search Bloom — Best For Local SEO
- SEO Brand — Best For Growing a Brand
- Outerbox — Best For Ecommerce
We’ve reviewed the best SEO services out there, comparing their experience, results, tools, and customer support. Here are our top picks for the best ones on the market right now:
Neil Patel Digital — Best Overall
- National and Local SEO
- Content Marketing
- Strategy Planning
- App Store Optimization
Neil Patel Digital has carved a name for itself in the digital marketing world – and since launching a free keyword research tool (Uber Suggest), the company has become synonymous with SEO and boosting traffic.
Neil Patel Digital has decades of experience and a trust pilot rating of 4.6, which makes it one of the most credible SEO services out there. It also has a huge roster of high-profile clients, including Adobe, FTX, and SoFi.
It offers a full range of marketing services, and it also specializes in SEO, both national and local. Its SEO services include organic SEO, paid traffic solutions, content marketing, and even Youtube SEO. And although it’s only been in business since 2017, it still has a great reputation and a highly credible CEO with the experience to back it up.
Neil Patel Digital offers a big range of SEO services, from link building and keyword research all the way to influencer marketing and app store optimization. This makes it a great choice for any industry and gives customers a better chance of ranking by targeting different platforms.
Neil Patel Digital takes an in-depth analytical approach to understanding customer journeys and targeting audiences in order to help brands create effective SEO strategies. It puts a big emphasis on research and specificity to get results, with a focus on personalized service and data-driven optimization.
Neil Patel Digital offers customer pricing and services based on individual needs. This makes it accessible to both smaller or newer businesses who need help gaining traffic and established brands who want a whole strategy and audit overhaul.
This pricing is only available through the custom request form, so it’s difficult to say what companies should expect to pay for SEO services. However, getting a free consultation and meeting is valuable in itself, even if the lack of price transparency is a little annoying.
Semrush — Best For Big Teams
- Domain Audit
- Rank Tracking
- Competitor SEO Analysis
- Social Media Marketing
Semrush is another big name in SEO and digital marketing, and, like Neil Patel Digital, comes with awards and a list of big clients.
And, like many other SEO services, it offers a range of features like keyword research, competitor analysis, link building, and content creation. It’s easy to use with a clean interface, and the SEO data is easy for anyone to analyze and understand.
Semrush also offers other marketing features, like PPC, social media marketing, and competitor research. This makes it a great choice for anyone looking for all the SEO basics, plus extra features to help them plan their whole marketing and growth strategy from one place.
Semrush has one of the biggest ranges of SEO tools on the market. It has an incredibly detailed keyword tool, a domain analysis tool, competitor analysis tools, and backlink tracking. It also gives users actionable ways to use the data they collect and put it into practice to boost SEO.
Semrush is great for businesses with a bigger budget because it has excellent analysis and SEO planning tools for paid campaigns and paid keywords. And, as you can see when you Google “SEO Services,” Semrush is one of the first paid results to appear, which is a good advertisement for their services!
While Semrush does offer local SEO services, it’s one of the most powerful platforms for finding and planning national SEO campaigns. This makes it a great option for big brands or online businesses that want to target a bigger audience.
Sermrush offers a free trial to all new users, and then it offers monthly plans, starting at $119.95 per month. Considering Semrush is an all-in-one marketing service, this is a pretty good deal, especially as it includes a website audit, social media, and advertising tools as well as SEO services.
Victorious — Best For New Businesses
- SEO Only Services
- Dedicated Support Agents
- Global SEO Agency of the Year
- Systemized SEO Campaigns
Victorious is an award-winning SEO agency based in San Francisco.
Unlike bigger, better-known companies like Neil Patel digital or Semrush, which offer SEO services as part of a range of digital marketing features and strategies, Victorious focuses exclusively on helping businesses get ranked on Google and get more traffic. Its services include SEO audits, keyword research, competitor analysis, and SEO strategy.
It works with a range of industries and markets, and it also works with startups to help them with both on-page and off-page SEO. It even has dedicated services specifically for new websites to help them grow and rank as fast as possible. This makes Victorious a great choice for new businesses or startups who need traffic and visibility but aren’t ready for a full-paid marketing plan.
Reviews online constantly praise Victorious for its great support and dedicated customer service. It gives you a dedicated agent to help you with your SEO and it has a great reputation for communication and frequent follow-ups.
Victorious might not have as many famous clients as other companies on this list, but it has a dedicated page of proven results, positive reviews, and case studies on its website.
Like most of the other services on the list, there isn’t any pricing listed on the Victorious website. Instead, you can request a free consultation and get a custom quote through the web form.
Search Bloom — Best For Local SEO
- Great for Local SEO
- Boost Off-Page Authority
- Target Local Citations
- Google Maps Optimization
Search Bloom is an SEO service that specializes in getting businesses ranked in local search results and targeting local traffic.
It does offer national SEO, but the focus is on local SEO and helping businesses optimize things like local schema, on-page SEO, link building, and Google tools like Maps or My Business. It has a clean user face that makes reporting and analysis easy, and it has a great reputation for good customer support.
Search Bloom has a great understanding of what it takes to rank locally, and all the steps that need to be taken to get there. It helps businesses use on-page and technical SEO alongside Google features and local directories to get on the first page of Search Engines in a specific area.
Search Bloom actually offers a couple of free tools on their website to help users audit their local SEO and improve their sites. This makes it easy for potential customers to see whether they need local SEO and whether they like Search Bloom’s interface.
Search Bloom also has a ton of awards, case studies, and positive reviews to back them up. It even has a 4.9/5 star rating on Clutch.
Again, there’s no pricing available on the website. You can request a free marketing plan, after which someone will reach out to you to give you an audit and a custom quote based on your needs.
SEO Brand — Best For Growing a Brand
- Full Technical Audit
- On-page SEO Strategy
- Dedicated Account Manager
- Brand Analysis and Planning
SEO Brand is another big digital marketing agency offering SEO services, but with a focus on brand building, not just gaining traffic.
Instead of using SEO to get you ranked in an industry or locally, SEO Brand focuses on researching your target audience and finding the specific search terms they’re already using. Then, it uses SEO and branded tools to help you rank in places your target audience is active.
It offers similar services to other companies on this list, like SEO audits, link building, analytics, keyword research, and content creation. It also offers in-depth brand analysis and audits before starting with SEO, to help you create a strategy that’s consistent with your branding and that makes sense with your target audience.
SEO Brand provides detailed SEO and brand audits, as well as on-page and off-page SEO services. It takes a really dedicated approach to analyze each customer individually before suggesting a custom SEO strategy.
SEO Brand puts a big focus on great customer service, assigning a personalized SEO team to each client and a dedicated account manager to help plan each campaign. It also takes time to research client audiences, branding, and content to help create on-brand SEO plans that achieve business goals as well as get more traffic.
Not only does SEO Brand have a huge range of features, but they’ve also worked with a lot of big-name clients, including Sotheby’s, Montblanc, and Ritz Carlton.
SEO Brand is another company that only provides custom pricing after a free audit and proposal, which you can request directly through their website.
Outerbox – Best For Ecommerce
- Proven Ecommerce SEO Strategies
- Detailed Monthly Reporting
- In-House SEO Team
- 2 Million First Page Rankings
Outerbox is a digital marketing agency that specializes in ecommerce marketing and SEO services. While it does offer some other services and SEO for different niches, its focus is on helping ecommerce brands gain visibility and maximize sales.
Outerbox has been helping clients with SEO for over 17 years, and its features include the usual SEO support like keyword research or link building. It also offers ecommerce-specific features like category page optimization and customer SEO targeting.
Outerbox can optimize and integrate with sites built on a variety of ecommerce platforms, including Shopify, WordPress, and Magento, making it an easy option for any commerce business to partner with.
Outerbox boasts of being able to grow its client’s organic traffic by an average of 273%. It also has plenty of case studies as proof of the results they’ve gotten for its clients, and in the last 17 years, has been able to rank 2 million pages on page one of Google search.
Outerbox is also great for keeping clients up to date with monthly reports and analytics. It gives clients access to progress stats and KPIs and shares details about upcoming strategies and which team members are working on your account.
Outerbox only offers custom pricing based on your goals, business, and current traffic. You can request a free estimate through their website, as well as a free 26-point SEO audit.
How to Find the Best SEO Services For You
When you’re shopping around for a good SEO service, most of them will have access to keywords analytics, website audits, and competitor data. You should be looking for services that go further, and that can provide the specific SEO strategies you need to meet your goals.
When we were choosing the event services, we looked at which ones worked for big businesses, and which worked for smaller ones. We also looked for ones that emphasized customer service, had the experience to deliver consistent results, and had success stories to prove they were the real deal.
When you’re choosing an SEO service for your brand, here are the main things you should consider:
Results
Every SEO service you look at will come with big claims and promises, but they won’t all be true.
When you’re choosing an SEO service, you should look for ones that have proven results, like case studies, or reports. Look for timelines, percentages, and testimonials that back up their claims, and that mirror results you want to see for your own business.
If you want an SEO service that can grow your traffic within 6 months, you might want to work with Victorious, which has case studies where they did this for other clients.
Or, if you want to rank on the first page of Google, you might choose Outerbox, knowing they’ve achieved this result millions of times.
Ask to see proof of results before you commit to one service provider or sign up for a plan.
Experience
The next thing you should consider is how long the SEO service has been in business.
If a company has been around for a long time, it’s because they’ve been able to get clients results and adapt to the many changes that Google and other search engines have made. They’ll also have experience servicing different niches, and access to the best tools because they’ve had time to test what works and what doesn’t.
All the services on our list have been in business for years, so they’ve had time to prove themselves. And, they all have strong, established teams of experts with years of experience between them.
Type of SEO Support
Every SEO service will offer the basics like keyword research and link building.
Look for the different types of SEO services and offers, and see which one fits your specific niche best. If you’re an e-commerce business, then Outerbox is probably the best option for you.
But if you’re a physical business trying to get more foot traffic to your store, Search Bloom will be the best to help you with local SEO. Each SEO service will offer specific features based on its niche and who its target audience is.
Try and choose an SEO service that aligns with your market, and that can offer you specialized support in your industry.
Customer Support
When you start working with an SEO service, there’s always a learning curve.
It’s important to work with a company that keeps you in the loop, shares data and strategies with you, and provides support quickly when you need it. Companies like Outerbox that share monthly reports and analytics, or Victorious which follow up on results and satisfaction, are especially important for smaller businesses.
If you’re a bigger company, you might not need one-to-one support. But, if you’re new to SEO, having a dedicated agent and support team will help things go smoother and make it easier for you to grow your brand together.
Tools
This can be a little trickier to spot if you’re not an SEO expert, but it’s important to look for a company with a good range of tools as well as features.
For example, Neil Patel Digital has its own keyword tool that integrates with other search tools to bring powerful and varied results to users. Semrush also has its own keyword tool, which shows that both these companies understand SEO enough to launch tools.
Before you commit to an SEO service, do some digging into how they find their keywords, analytics, and competitor data. Look for services that either have their own tools or combine a range of data to help you create an accurate and intelligent SEO strategy.
Summary
Every service we’ve listed here is a strong option, but overall, Neil Patel Digital is best for most people. It has custom pricing, a great reputation, and a huge range of features. Plus, it has a high-rated free keyword research tool and has worked with some of the biggest brands in the world.
If you want to get started with Neil Patel Digital, you can book a free call to get a custom SEO plan for your brand.
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